Although Google’s Adsense program is an excellent way to earn, we  need to understand that Google is a company that cannot be messed around  with! We should not abuse the system in order to make a quick buck.  Many website owners, knowingly or unknowingly, violate Adsense
Terms And Conditions and subsequently get banned.
If you are really serious about earning from Adsense, make sure you  do not do anything that can get yourself banned. I have listed 12 things  that you should NEVER even think of doing.
1. Dont ever click on your own Ads:
I think this is one of the biggest reasons why Adsense accounts get  disabled. This seems obvious, but its surprising how many people  actually do that intentionally.
If you think by clicking on your own ads, you can fool Google, you  are highly mistaken. Google has got its own proprietory technology to  find out if the publisher has clicked on his own
ads. And once they  know that, your account is in jeopardy. Google wants to protect the  investment of its advertisers, and it will never tolerate any false  clicks. So make sure you do
not make this foolish mistake.
2. Dont ever tell others to click on your own Ads
I often see click-swapping on Adsense forums. Its kind of If you want  a strong Adsense business, stay away from trouble. Dont ask even your  friends, relatives or employees to click on
your ads. Do not provide any kind of an incentive to anyone for clicking on your ads.
I feel one good way to protect yourself is not to disclose your  website’s domain to anyone. Keep it to yourself and you are safe!
3. Dont ever modify Google’s AdSense code
 This is against Google’s policy. Just use the code as-is. Dont
This is against Google’s policy. Just use the code as-is. Dont
play around with it at all.
4. Dont ever put pictures next to your Adsense Ads.
This is a relatively new policy. When i started with Adsense, this  rule did not exist. Moreover, what Google actually wanted with this  policy was never very clear. Nor did Google do a
good job of clearly defining what is allowed and what is not.
Even i had put some pretty images next to my Ads, and achieved  excellent CTR. But here is a rule of thumb. If you are in doubt, ALWAYS  play safe. When this policy was enforced, i did not waste a moment  removing images that were next to my my Ads. After
all, I love my Adsense account, too!
My suggestion : If you have images next to your adsense ads,
remove them immediately
5. Dont ever title your Ads the wrong way.
You are not allowed to label your Ads with messages like “Click  Here”, “Related Links” or anything else that misleads people into  thinking that it is not an Advertisment.
You are however allowed to mention “Advertisements” or “Sponsored  Links”, because your ads are actually Advertisments. And Google is OK  with that. If you want, you may prefer not to put
any label at all.
6. Dont ever put Adsense on pages that do not have enough content.
Yeah, this is something that web-masters may not be aware of. But Google allows Adsense only on pages with good content.
Therefore it is not advisable to put ads on Thank You pages,  subscription pages etc. Make doubly sure that you have Ads only on pages  with good content.
This also means that you should not put your ads on sites with junk  content. Any site that doesnt really add value to the visitor is  considered to be a junk site
7. Dont ever put Adsense on sites that have got prohibitive content. 
Make sure you do not have Ads on sites that have got anything to do with drugs, pornography,
hatred, gambling etc.
Again, this is self explantory, but some people simply don’t understand!
8. Dont ever create multiple Google Adsense Accounts.
Google allows you to have only 1 personal account and 1 business  account. Google links these two accounts. Never try to fool Google by  creating different accounts under different
names.
As long as you do not get caught, its fine. But if Google traces  these accounts as being used by the same person, all your accounts are  in danger of being suspended.
9. Dont ever enlist your site in any kind of
auto-surf or traffic exchange programs.
Again, this is against Google’s TOS. So stay clear of it.
10. Dont ever exceed the amount of ads you can display on a page.
Currently Google only allows 3 Ad blocks, 3 Link units and 2 referral  buttons to be put on one page.I personally feel Google has allowed more  than what is required. So, i dont know
why would you ever want more than this!
11. Dont ever reveal your Adsense Data
Google doesnt allow public display of your CTR, Impressions, eCPM etc  on forums, eBooks, websites or any other publicly viewable media.
But Google doesnt have any objection if you mention how much you earn from Adsense.
12. Dont ever stay outdated!
Google’s policies are constantly changing. It will help if you know  what changes are taking place in the world of Adsense so that you can  update your sites if required.
If you get banned by Adsense for whatever reason you cannot give the  excuse that you were “not aware” of the policy. This will not be of much  help. So know the waters that you tread on!
This article, by no  means, is a comprehensive list of Adsense Policies. I highly recommend  you go through all the policies in details. And never even try to cheat  the system.
 
